• Untitled by Michael Goldberg, 1986 Oil and pastel on paper 29.25 x 27.75 inches Untitled by Michael Goldberg, 1986 Oil and pastel on paper 29.25 x 27.75 inches
  • Spannocchia – NY XV by Michael Goldberg, 1986 Oil on canvas 79 x 79 inches Spannocchia – NY XV by Michael Goldberg, 1986 Oil on canvas 79 x 79 inches
  • Spannocchia – NY IV, 1986 Oil on canvas 86.5 x 85.5 inches Spannocchia – NY IV by Michael Goldberg , 1986 Oil on canvas 86.5 x 85.5 inches
  • Untitled by Michael Goldberg, 1951-2 Oil on canvas 57 x 50.25 inches Untitled by Michael Goldberg, 1951-2 Oil on canvas 57 x 50.25 inches

Collection of University Art Museum, CSULB. Gift of the Gordon F. Hampton Foundation, through Wesley G. Hampton, Roger K. Hampton, and Katharine H. Shenk

Join us for The Business of Art: A Forecast for 2011 - Tuesday, March 8, 2011

In the age of skyrocketing auction prices, the explosion of global art fairs, and increased digitization from iPad masterpieces to the Google Art Project, how are artists, galleries, and cultural institutions around the world adapting to recent trends? Gain insights on how the boundaries of law and conventions of business shape the arts in 2011. Take this opportunity to learn about licensing, digital innovation, and sponsorship in the profit and non-profit arts landscapes with a round table of Los Angeles thought-leaders. Join USC Art Law Society and Sheppard Mullin Richter and Hampton LLP, for a dynamic dialogue on the Business of Art for 2011.
 

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Extreme Makeover: Arts Edition

The notion that the arts make our culture "richer" is commonplace in our vernacular, but an undeniable trend has emerged giving an entirely new meaning to the phrase: across the board, the country’s nonprofit arts and culture industry has grown by twenty-four percent over the past five years, generating over $166 billion in economic activity a year. Art can be big business, and not just in cosmopolitan meccas like New York and Los Angeles. Across the United States, small and midsized cities are harnessing their creative energy to jumpstart their local economies, often with striking results. Cities that have taken heed of this trend have been rewarded in multiple ways—from the rehabilitation and development of uninhabitable areas of the city to the welcoming of tourists, businesses, and well-heeled residents to those very areas. One seminal example is New York’s Soho and Tribecca neighborhoods, which now exceed the famed Upper East Side and Central Park West neighborhoods in rental and real estate prices. It is a reversal of the commonly held notion that artists drain resources, rather than attract them. Perhaps no city has been more successful in exploiting the economic potential of the arts than Paducah, Kentucky, a town of 27,000 which got the Extreme Makeover formula just right when it implemented what has come to be known as an Artist Relocation Program.

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